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The Ad Tier Gold Rush
Nov 07, 2025

The Ad Tier Gold Rush

Plus, Heineken wants your group chat to touch grass

CTV’s Programmatic Plot Twist
Oct 31, 2025

CTV’s Programmatic Plot Twist

Plus, Airbnb wants to set up a playdate for you and Sabrina Carpenter

FAST Settles In as It Gets up to Speed
Oct 24, 2025

FAST Settles In as It Gets up to Speed

Plus, e.l.f. tests Twitch’s first live shoppable ads.

Broadcasters Take the Wheel on NextGen TV
Oct 17, 2025

Broadcasters Take the Wheel on NextGen TV

Plus, Gap creates an insider's club complete with commissions

Streaming Ads Get Told to Use Their Inside Voice
Oct 10, 2025

Streaming Ads Get Told to Use Their Inside Voice

Plus, Gen Alpha's impact is only going to grow

Small Sponsors Can Still Shake Up TV Advertising
Oct 03, 2025

Small Sponsors Can Still Shake Up TV Advertising

Plus, merger police tighten the leash on Omnicom’s big buy

Kimmel’s Suspension Spotlights TV’s Free Speech Battle
Sep 26, 2025

Kimmel’s Suspension Spotlights TV’s Free Speech Battle

Plus, Temptations claws for Clooney's crown

Roku Forecasts an AI-Driven Ad Future
Sep 19, 2025

Roku Forecasts an AI-Driven Ad Future

Plus, can your customers pinpoint your purpose?

A New Lawsuit Says Google Can't Pass Go
Sep 12, 2025

A New Lawsuit Says Google Can't Pass Go

Plus, Nike: "Do it, yes. But why?"

The FCC Tries to Ease NextGen Nerves
Sep 05, 2025

The FCC Tries to Ease NextGen Nerves

Plus, Google gets to have their cake and eat it too (but they have to share)

The Brave New World of Bespoke Ad Loads
Aug 29, 2025

The Brave New World of Bespoke Ad Loads

Plus, Cracker Barrel's CMO claps back

Paramount Puts It All in the Octagon
Aug 22, 2025

Paramount Puts It All in the Octagon

Plus, 818 Tequila toasts the "little treat" aesthetic

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